Letter from CDO

What's up, Dude:

Most emails I get these days are from brands trying to sell me more stuff. "Save now," "Extra % discount," etc. Sound familiar?

I started Derm Dude™ after almost 20 years working in Hollywood on countless celebrity skincare & wellness brands owned by big marketing companies. At Derm Dude, we don't blast you with photoshopped celeb images because we think you're already badass just being yourself. And we prefer to communicate with you in a genuine, no B.S. way… the same way I want people (and brands) to speak to me.

So this email from me today is not just a note to you. It's also a letter to myself. Every minute of my day can easily be swallowed up with meetings on product development, marketing and digital meetings, finance and operations, and customer service. And these things very much matter. A lot.

But not anywhere close to how much YOU matter to us. To me. Because YOU are Derm Dude.

I write this note to you and to myself because I absolutely want to make f*%king certain we never lose sight of the core reasons WHY we started Derm Dude in the first place. Was it for outstanding grooming and hygiene products for men? Hell yeah.

I was about to turn 50 years old, was recently single again for the first time in forever, and was staring straight down the barrel of a massive hole trying to find genuinely high-quality products formulated for guys like myself…Dudes who work hard, play hard and enjoy getting out in life but also don’t want a patchy beard that itches and flakes, fading tattoos over dry lizard skin, or sweaty, smelly balls that could turn ‘date night’ into ‘hate night.’

And I wanted a brand that could deliver these products with a communication style that’s not only informative but also in a way that lets us all laugh and have fun at the same time. Throw in our no-BS mentality and refusal to ever compromise on quality, and I genuinely hope we have found a formula that makes Derm Dude feel familiar, comfortable, and continually deserving of your trust.

So this email has no sales offers, promo codes, or teases about upcoming product launches. This is a note to you… and to me. It’s a note to say, ‘Hey dude, what’s up? I’m Drew. I have four amazing kids, I love riding Harleys, I am covered in tattoos (and still adding more as often as possible), and I don’t know if I would even recognize myself in the mirror if I didn’t have my beard.

At Derm Dude, we truly love getting to know more about YOU. So send us pics, vids, and whatever else says ‘HEY DUDE. THIS IS ME!”

You can email me directly at chief@dermdude.com I do get a fair amount of emails, but I promise I do read them all and appreciate the feedback always.

Rock n’ roll, Dudes –

Drew

Founder/Chief Dude Officer